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SuperDeals with China Buyer Directory

Open to all suppliers or exporters who engage in promoting their products in online trading platform, Alibaba International site kicked off a new round of SuperDeals Program to help buyers find what they want from the B2B site while in the meantime, provide a free service to suppliers.

So in the next coming program, it will feature 4 categories:

  • Minerals, Metals & Materials
  • Chemicals
  • Rubber & Plastics
  • Energy

What exactly is the SuperDeals promotion and how can users take advantage of it to improve the findability of their products?  It’s three-step approach is visually illustrated in its marketing page as below.

three steps approach

Users can now apply for the free promotion service from June 11-17th, 2008. As soon as the applications are processed, their products will then be promoted in the internet trading platfrom starting from 19-25th June, 2008. Additionally, users will get a chance to win a China Buyer Directory.

The only criticism we have to its marketing page is its copy. we find typo and inconsistent labels.  

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While sending product information to buyers, most buyers would like to acquire the following to review the feasibility of doing business with suppliers

  • Product Name
  • FOB Price & Location
  • Minimum Order Quantity
  • Stock Quantity
  • Payment and Shipping terms

In a recent campaign hosted by Alibaba.com, suppliers who fall under the categories of Apparel, Consumer Electronics, Gifts & Toys and Textile are invited to showcase their products in the B2B trading platform.

The “SuperDeals” promotion takes place during the period of 13-30th April, 2008.  The initiative can be completed in 2 steps:

  1. Display products with appropriate information and
  2. Send Alibaba.com the product URL.

Selected suppliers will be announced on 24th April and 7th May, 2008 in  Alibaba.com’s forum. For more information, suppliers can visit their landing page.

 Alibaba.com SuperDeals promotion

 

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