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With Baidu launching its IM tool on June 5, Alibaba group and may face another serious challenger in consumer-to-consumer (C2C) market in the near future.

The challenge remains to be seen since the C2C marketplace is till towered over by (81.5%) for the first half of 2008, according to China Internet Network Information Center (CNNIC) latest release of online shopping statistics. comes into the second place with 16.6% market share, Amazon China subsidiary Joyo, 14.6%, Tom Online and eBay’s Eachnet, 8.4%, Tencent’s 7.2%. currently has an IM tool – Ali Wan Wan to share with Alibaba group.

Ali Wan Wan

Baidu, which now dominates the Chinese search landscape with a 60 percent market share, served 3.3 billion searches in the global arena. It’s estimated that there are over 510 million users in Asia. But more to the point here, China has become the fastest growing internet country with the largest internet users base.

Baidu IM tool — Baidu Hi has recorded 200,000 downloads ever since its release. In the meantime, Alibaba group should not under estimate Hong Kong-listed Tencent (007.HK), which is posied to be one of the few major competitors due to its exponent growth in China consumer market.



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