Alirens.com  recently undergoes a new user interface design in order to make the site more usable and useful. The new structure aims at creating a more user friendly interface adopting a professional design template.

Alirens.com  essentially reports B2B marketplaces in connection to Alibaba.com, China largest B2B eCommerce trading platform.

Aliuser decided to make the move a few weeks ago with a view to:

1. enhancing the site usability by restructuring its information architecture in our best capacity
2. highlighting feature stories and making them easily accessible to users
3. reducing clicks to read each post as much as possible – hopefully users can reach them in 2 clicks or less
4. adding weight on photo images to explain user scenarios and spicing up visual design
5. optimizing its content with SEO initiatives

Alirens-logo-by-Aliuser