Please send your donations for Sichuan Earthquake Disaster direct to the Red Cross Society or see more details in our previous post.

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Today we continue our sharing based on a research we did earlier. We hope you can tackle your tasks with new vigour and less stress. Trading is like a matching game, both parties – buyers and suppliers want to find the right one to meet with, arrange a marriage and live happily!  The question is how to make it happens. We discuss the first part in our last post, here comes part 2.

Keyword is the ultimate answer

If there are three tricks to let buyers find your products online easily, they will be ” keyword, keyword, keyword”. This applies to all user behaviors in Google, Yahoo or Baidu search. 

Our proven experiences have told us that 90% of our buyers apt for “searching through keywords”. Having said that,  you should consider and choose the right and easy-to-understand keywords for your products.

Product Categorization plays a significant role

Have you ever experienced improper product categorization? Will it be frustrating if the products you are looking for do not fall under the category you expect? When categorizing your products, it’s important to think in the terms your customers may.

Watching our users searching for products on site, we notice that they always have something in their mind or they even have a hard target they would like to hit. As a successful supplier, you should think of what your buyers think, use the terms they are using.

Alibaba offers premium membership to suppliers who can benefit from gaining creditability by using verification and authenication services.